A few years ago, I was bit by the video storytelling virus. And explainer videos have always been at the heart of my drive in multimedia development for training.
So what are explainer videos? Similar to many commercials, they are short videos that provide important details about a product, service or idea with the goal of supporting a brand, sales leads, or increase awareness.
I recently completed an animation course through School of Motion, where I created my own explainer video using After Effects. (all artwork,music,voiceover school property).
I am in no means an animation ninja, but I would gladly accept, self-declared yellow belt.
What I learned. Even though, I am a tourist, when it comes to animation and After Effects, the value is in the movement of objects, creating designs for users to easily follow to create impactful training.